Sales agents should learn what each prospect responds to

Sales agents interact with prospects across multiple touchpoints. pref0 learns communication preferences, objection patterns, and engagement styles to personalize every interaction.

What pref0 learns

Real corrections pref0 extracts and compounds across conversations.

"Get to the pricing faster, skip the feature tour"

sales_style: direct_pricing0.70

"Send case studies, not whitepapers"

content_preference: case_studies0.70

"I prefer async communication, no calls"

contact_method: async_only0.70

"Compare to our current tool, not generic alternatives"

comparison_style: vs_current_tool0.40

"Include ROI numbers in every proposal"

proposal_format: include_roi0.40

"Technical details first, then business value"

pitch_structure: technical_first0.40

Example conversation

user

Tell me about your enterprise plan

assistant

Our enterprise plan includes advanced features like SSO, audit logs, and dedicated support. Let me walk you through each feature...

user

Just tell me the price and how it compares to what we're using now.

pref0 extracts the correction from this conversation and adds it to the user's preference profile. Next time, the agent gets it right.

Benefits

Prospect preferences

Learn how each prospect likes to be sold to — direct vs. consultative, technical vs. business-focused.

Consistent follow-ups

Preferences carry across interactions. The third email is as personalized as the first.

Team knowledge sharing

When a prospect is handed off, their preferences go with them. No context lost.

Better conversion

Prospects who feel understood are more likely to convert. pref0 ensures the right approach every time.

Other use cases

Stop re-correcting. Start learning.

Your users are already teaching your agent what they want. pref0 makes sure the lesson sticks.